Magic happens when the right people and resources come together to create something greater than the sum of its parts. As North America's largest learning catalyst, Bluum is rooted in the belief that education is the single most achievable step toward a more positive and equitable tomorrow. Our employees are driven by a single mission - to improve learning and make it more accessible. From the personalized support and services we provide to the hand-picked products we use that create exceptional learning environments, everything we touch, say, or do empowers educators to make a difference. Learn more about how we are cultivating possibility at Bluum.

Position Summary

Bluum is seeking an adept Communications Manager to oversee and direct both our internal and external communications. This role is crucial in shaping how Bluum is perceived by both our internal teams and the external market. The successful candidate will be instrumental in developing multi-channel communication strategies, ensuring consistent brand messaging, and engaging with internal departments, media, and influencers to maintain a positive public image.

Join Bluum to lead our communications efforts and help us enhance our public and internal narratives. If you are a strategic communicator passionate about building relationships and brand reputation, we invite you to apply.

Responsibilities

• Manage Internal Communications: Prepare and oversee all internal communications materials to ensure clarity, consistency, and engagement across the organization.
• Cross-Generational Communication: Develop and implement strategies for communicating effectively with diverse demographic groups within the audience, tailoring messages to meet varied needs and preferences.
• Ownership of Internal Communications: Act as the central figure in strategizing and deploying internal communications, ensuring all messaging aligns with Bluum's core values and strategic objectives.
• Strategic Messaging Reinforcement: Devise innovative methods to reinforce key messages across different channels and platforms, enhancing understanding and retention among target audiences.
• Integration of Communication Efforts: Seamlessly integrate internal communication efforts with external messaging to ensure consistency and coherence of the brand narrative across all touchpoints.
• Develop Multi-Channel Communication Strategies: Craft comprehensive communication strategies that encompass both digital and traditional media to reach diverse audiences effectively.
• Brand Voice Development: Define and maintain a coherent brand voice across all platforms, ensuring brand integrity and consistency in all forms of communication.
• Media Relations: Manage relationships with media members and influencers, crafting and distributing press releases and acting as the primary spokesperson for corporate inquiries.
• Support Cross-Functional Teams: Work closely with HR, Sales, and other departments to develop messaging and communication strategies that reinforce overall business goals.
• Cross-Generational Communication: Develop and implement strategies for communicating effectively with diverse demographic groups within the audience, tailoring messages to meet varied needs and preferences.

Education & Skill Requirements

• 5+ experience in a communications management role, with a strong track record of successful public relations and brand management.
• Bachelor's degree or equivalent experience.
• Excellent verbal and written communication skills, with the ability to craft clear and engaging messages for various platforms.
• Strong leadership skills and experience working with leadership.
• Strategic thinker with a proven ability to develop and implement effective communication strategies.
• A strong network of media and influencer contacts with experience in media relations.
• Ability to work collaboratively across departments to integrate communications strategies with broader organizational goals.
• Skilled in managing communications across multiple channels and platforms, including digital and social media.

Available working locations:

• Markham, Ontario, Canada
• Phoenix, Arizona, USA

BLUUM IS AN EQUAL OPPORTUNITY EMPLOYER. WE ARE COMMITTED TO PROVIDING INCLUSIVE, ACCESSIBLE AND BARRIER FREE EMPLOYMENT PRACTICES. ACCOMMODATIONS ARE AVAILABLE UPON REQUEST FOR CANDIDATES TAKING PART IN ALL ASPECTS OF THE RECRUITMENT AND SELECTION PROCESS.

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