JOB DESCRIPTION

You're an original. So are we.

We're a company of people who like to forge our own path. We invented the blue jean in 1873, and we reinvented khaki pants in 1986. We pioneered labor and environmental guidelines in manufacturing. And we work to build sustainability into everything we do. Our brands stand for freedom and self-expression around the world.

Where we lead, others follow. For more than 160 years, we've used the strength of our brands to lead with our values and make an outsized impact on the world. We employ more than 15,000 people globally to support our great brands: Levi's®, Dockers®, Denizen® and Signature by Levi Strauss & Co.?

In this role, you will develop and execute integrated wholesale marketing strategies that build brand equity and elevate the consumer experience while driving traffic, sales and conversion. You will lead marketing for all collections, collaborations and global brand moments. You will also develop and implement programs that position Levi's® at the center of culture and drive impact. This role reports to the Brand Marketing Manager in Toronto.

RESPONSIBILITIES :

Wholesale

• Lead wholesale marketing plans that promote equity and drive traffic and conversion within key accounts and image retailers
• Partner with sales and merchandising teams to understand seasonal goals and develop programs to support those goals
• Work with the marketing teams at key accounts to develop integrated campaigns leveraging available tactics; including online/digital, email, events, PR, media, demand generation, social, and engagement programs
• Partner with brand environment teams to ensure cohesive presentation of key product and brand stories
• Lead wholesale.com marketing. Work with creative agency to develop digital marketing elements for customer's e-commerce sites. Manage collection and distribution of marketing copy and image assets
• Recap, review, analyze and share insights and KPIs on all marketing programs
• Act as the primary contact for wholesale accounts and assist in building various sell-in and report-out presentations
• Manage wholesale portion of A&P Marketing budget including annual financial plans, accurate monthly forecasts, monthly and year-end accruals and quarterly reporting.

Activations

• Lead the Canadian execution for all collections, collaborations and global brand moments . Oversee the strategy and execution of programs that position Levi's® at the center of culture
• Manage the localization of global assets. Work with globally provided toolkits, tailor creative and copy based on assortments and country needs
• Plan marketing programs and events across all channels (Retail, E-commerce and Wholesale) partnering with local and global marketing teams
• Assist in building sell-in and report-out presentations
• Recap, review, analyze and share insights on all marketing programs
• Partner with agencies (experiential, PR, social) to bring programs to life

QUALIFICATIONS :

• Bachelor's degree in a related field of study
• Minimum 3 years of marketing experience including digital, event management, public relations and social media
• Strategy and management of integrated marketing programs
• Experience working with agency partners, developing briefs and managing project timelines and budgets

We put a lot of thought into our programs to provide you with a benefits package that matters. Whether it is for medical care, taking time off, improving your health or planning for retirement, we've got you covered. Here's a small snapshot:

• 401K match: $1.25 for every $1.00 you contribute up to the first 6% of pay you save.
• Five hours of paid volunteer time per month with nonprofit organizations
• Product discount of 50% off regular-price merchandise

Levi Strauss & Co. is proud to be an Equal Opportunity / Affirmative Action Employer. We are committed to leveraging the diverse backgrounds, perspectives, and experience of our workforce to create opportunities for our colleagues and our business. We do not discriminate in employment decisions on the basis of any protected category. Minorities, females, people with disabilities and veterans are highly encouraged to apply.

LOCATION

Richmond Hill, ON, CAN

FULL TIME/PART TIME

Full time