Imagine waking up every morning excited to start work... Sounds crazy, right? At Procurify, this is our reality. Our team is made up of intelligent, humble and hilarious ?misfits that fit? who make it easy for us to forget we are at work. Our team members are the reason for our success and we take pride in the unique culture and community we have created.

At Procurify, our team is reinventing spend culture by helping businesses achieve greater visibility into their company's spend. Our platform allows organizations to track purchasing company wide while gaining comprehensive insight into their spend data. We also:

• Closed a $20 million USD Series B round in Spring 2019
• Are recognized as one of the top 20 Technology Companies of 2020 in Canada
• Have grown to 120+ Team Members
• Have helped our customers report more than $7 Billion in spend through Procurify

Who you are

As the VP of Marketing, you will have the overall responsibility for all facets of Marketing, including demand generation, email and digital marketing, content marketing, PR, events, social media, website and marketing operations. You will craft the Company's marketing strategy, and lead execution to drive profitable growth, working closely with Sales, Product, Product Marketing, and Customer Experience to fulfill the Company's strategy and execute on Operating plan goals.

What you'll do

• Utilize detailed understanding of buyer's journey and marketing funnel stages to execute high performing B2B Demand Generation campaigns including Account-Based Marketing programs.
• Support revenue and sales ARR targets
• Create and oversee lifecycle marketing, including but not limited prospect and customer email drip campaigns.
• Develop and execute on thought leadership strategies and content development to drive both brand awareness and lead generation
• Work with Sales to develop an event and partner marketing strategy to support awareness and lead generation while supporting channel growth with partner/channel marketing programs
• Collaborate with Product, Product Marketing and Sales to plan and execute new product launches
• Measure performance of all aspects of marketing while constantly experimenting to improve and optimize performance across all channels including SEO, SEM, social media, and PR
• Provide executive-level transparency of demand generation and marketing results in weekly, monthly and quarterly reviews.
• Accountability and responsibility managing a multi-million dollar marketing budget including program spend, third-party agencies, freelancers and contractors.

What you'll need

• Minimum 10 years of proven experience as a b2b marketing leader
• 3+ years of successful experience growing ARR in a b2b SaaS business environment
• Bachelors degree in Business or other related fields, MBA is a bonus.
• Successful track record contributing to a high-growth, entrepreneurial, and action-oriented culture
• Experience developing a comprehensive marketing strategy, as well as the demonstrated ability to plan, lead and manage execution
• Ability to forecast the marketing funnel, and ensure demand campaigns are measured and optimized to align with sales, budget, and marketing targets
• Experience implementing Account Based Marketing strategies in an enterprise B2B environment.
• Strong discipline of data and insight driven management and decision making for ROI focused execution
• Ability to present results in consumable formats, including dashboards, reports and data visualizations. Solid competence with Excel
• Familiarity with marketing technology and tools for implementing in, and measuring all relevant digital marketing channels including: Bizible, Salesforce, Marketo, Google analytics and WordPress.
• Strong leadership, communication and cross- functional collaboration skills
• An understanding of finance and accounting or the fintech landscape is a major plus

Alone you can go fast, together you can go far

• Procurify is a place where our values help shape our decisions, mistakes are expected, and being true to yourself is encouraged. We truly believe in investing in our people, and here are a few things we offer to show our team we care:
• Distributed workplace
• work remotely within Canada or out of our Downtown Vancouver office.
• Flexible work hours, unlimited responsible time off and optional Friday's.
• Vision, dental, and extended health benefits.
• If you choose to visit the office, we're pet friendly and have one of the best views of the city on our rooftop patio.
• Bucketloads of events including charity, community, and in-house learning sessions.
• A safe, supportive, and inspiring environment where people from all walks of life are welcomed and encouraged to maximize their potential.

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