You are as unique as your background, experience and point of view. Here, you'll be encouraged, empowered and challenged to be your best self. You'll work with dynamic colleagues

• experts in their fields
• who are eager to share their knowledge with you. Your leaders will inspire and help you reach your potential and soar to new heights. Every day, you'll have new and exciting opportunities to make life brighter for our Clients
• who are at the heart of everything we do. Discover how you can make a difference in the lives of individuals, families and communities around the world.

Job Description:

Bring us your passion for agile marketing, digital, and data analytics, and we'll put you to work on exciting initiatives that answer the challenge: "How can we better engage and nudge our clients in taking action to reach their financial and wellness goals? Working with a dedicated team of energetic, forward-thinking innovators, you'll stretch your imagination and sharpen your skills on the leading-edge projects that are keeping Sun Life Financial ahead of the curve. You want more than a job; you want a career

• a career with a company that encourages learning and personal growth. You want to be ?one of the best.?

The Digital Benefits Assistant (DBA) program is helping our clients achieve financial security and well-being by being an integrated part of their lives, proactively providing personalized, useful and actionable information. The program will become a leading digital client engagement platform that will fuel the velocity of Sun Life Canadian businesses. DBA will create a differentiated competitive advantage with our sponsors who will value the superior benefit offering and sponsor-employee relationship. It will be a magnet for Canadian digital talent by growing, developing and empowering team members.

The Marketing Strategist of the Digital Benefits Assistant (DBA) Program is accountable for driving

• with their agile team members
• end-to-end delivery (from ideation to execution) of marketing campaigns in many channels.

The Agile team member embraces continuous change and the autonomy to make their own decisions without necessarily having prescriptive input from management. Team members are eager to gain cross-functional skills across different roles, so must be passionate about learning with a desire to expand both their business and technical knowledge.

Please note this is a 1 year contract.

What will you do?

• Drive end-to-end delivery (from ideation to execution) of marketing campaigns in channels such as email, web, mobile, call centre etc.
• Publish marketing messages ensuring adherence to digital brand guidelines using the Web Experience Management (WEM) system, which requires knowledge of HTML and CSS.
• Manage, create and curate marketing content through working with Creative Design and UX Design team members
• Work with Creative Design to develop marketing messages that are clear, concise and client-centric, ensuring the Sun Life tone is accurately reflected and provide content strategy guidance as required.
• Work with Data Scientists to create impactful target segments for campaigns
• Work with Email Specialists to execute email campaigns
• Act as liaison between the agile team and Compliance (Publications Review Process) managing requests for approval, and copy/design changes.
• Coordinate with other agile Marketing teams as necessary
• Works well independently, but also functions in an agile team environment. Agile team members demonstrate strong past indicators to:
• Maintain an ownership mentality
• Quickly make decisions to accelerate production
• Drive execution from ideation, to development, through to execution
• Collaborate with teammates to provide insight to business problems
• Advocate for the client, leveraging insights that can drive meaningful marketing tactics

What do you need to succeed?

• 3 years in a Marketing Specialist or Marketing Coordinator role
• 2 years experience with digital marketing in a direct marketing capacity
• 2 years experience with marketing data analytics
• Post-secondary degree in marketing or communications
• Advanced HTML and CSS editing skills
• Past experience in life insurance/wealth management or other financial services industry preferred
• Strong communications skills (verbal and written)
• Proven balance of analytical and creative problem-solving skills

What would be nice to have?

• Bilingual skills (English and French)
• Experience working in an agile environment

What's in it for you?

• Being a member of the Sun Life family, a group of people united by our Purpose: to help Clients and Employees achieve lifetime financial security and live healthier lives
• Working together, sharing common values and encouraging growth & achievement
• Fitness and wellness programs that help you balance work and life and enjoy a healthier lifestyle

The Base Pay range is for the primary location for which the job is posted. It may vary depending on the work location of the successful candidate or other factors. In addition to Base Pay, eligible Sun Life employees participate in various incentive plans, payment under which is discretionary and subject to individual and company performance. Certain sales focused roles have sales incentive plans based on individual or group sales results.

Diversity and inclusion have always been at the core of our values at Sun Life. A diverse workforce with wide perspectives and creative ideas benefits our clients, the communities where we operate and all of us as colleagues. We welcome applications from qualified individuals from all backgrounds.

Persons with disabilities who need accommodation in the application process or those needing job postings in an alternative format may e-mail a request via Isarta.

We thank all applicants for showing an interest in this position. Only those selected for an interview will be contacted.

Salary Range: 47,400/47 400

• 77,600/77 600

Job Category: Marketing

Posting End Date: 03/06/2020