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Vidyard is looking for a talented individual to join our Product Marketing Team. We're looking for a candidate with excellent writing skills with a focus on SEO. This person will be creative, fun, and can create compelling web content that converts.

As a Digital Marketing Copywriter, you will play a critical part in our efforts to build an amazing web experience that will bring people to the Vidyard site and keep them there. You'll be working closely with others on the Product Marketing team to translate product messaging into consumable, benefits-oriented web copy that will drive both inbound and outbound marketing efforts.

AS A DIGITAL MARKETING COPYWRITER, YOU WILL:

  • Identify and produce compelling web content that will address several different use cases and personas while supporting the Vidyard brand
  • Write copy for product pages, landing pages, and other parts of the website as well as product-focused email copy and video scripting
  • Understand and apply the principles of SEO to maximize the impact of our web properties
  • Have relevant experience using SEO tools such as Ahrefs, MOZ, or SEMrush

TO BE AN EFFECTIVE TEAM MEMBER, YOU WILL:

  • Have a history of driving results through digital marketing programs and content
  • 3+ years of experience in digital marketing with a focus on SEO
  • Display flexibility, resourcefulness, and strong organizational skills to help us prioritize and deliver in a fast-paced environment
  • Be an outstanding writer and storyteller
  • Ability to work collaboratively across a large and diverse marketing team
  • Experience writing for B2B or SaaS is an asset

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