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Marketing Communications Manager - New Power


We are looking for a talentet Marketing Communications Manger to join our team specializing in sales for our #NewPower Business Unit in Mississauga, Ontario.

In this role, you will make an impact in the following ways:

Plans, manages and produces communications and related materials to meet Cummins strategies and objectives.

Manages, coaches and mentors professional/hourly staff; provides guidance and direction, delegates work appropriately.

Solves unique cross-functional problems.

Leads and coaches on project, account, vendor management.

Builds, leads, and strengthens relationships with stakeholders/leaders/vendors.

Builds, leads, executes strategic communications planning (marketing promotional plan/communications plan).

Leads tactical execution of marketing and/or communications plans.

Identifies, coaches, and manages process improvement and functional excellence.

Simplifies complex messages across multiple stakeholders.

Writes, edits, and creates content and strategic messaging and adheres to relevant style guide.

Represents, adheres to, and champions Cummins brand.

Manages and maintains budget/financials.

Prepares and executes event planning and event logistics.

Leads functional trainings, creates and delivers presentations.

Sets targets for data-driven decisions; compiles, analyzes, and utilizes metrics, data, and analytics.

Understands and champions digital tools, trends, and channels with stakeholders.

Solves problems and manages cross-functional relationships.

Innovates and leads continuous improvement in their area of work.


To be successful in this role you will need the following:


Customer focus - Building strong customer relationships and delivering customer-centric solutions.

Brand Management - Creates competitive advantage through brand recognition; positions the brand to meet or exceed stakeholder expectations; applies brand standards to create a consistent perception and defend the company reputation.

Creative Communication Design - Presents information from a variety of sources in a compelling message through storytelling to engage target audiences; applies the appropriate tools and media types to create effective, high-quality visual and experiential media.

Data Analytics - Discovers, interprets and communicates qualitative and quantitative data; determines conclusions relying on knowledge of business or functional frameworks; simultaneously applies statistics, data validity, data visualization, and problem solving approaches to effectively extract meaningful patterns and business insights; presents conclusions and outcomes that enable data driven business decisions.

Digital media savvy - Leverages current and emerging digital media strategies (e.g. email automation, social media, content management systems, etc.) to influence buyer behavior or target audiences to a desired action.

Intuitive Listening And Adapting Solutions - Translates needs, expectations, or asks from customers, stakeholders, etc. into actionable solutions through active listening and intuition; chooses or produces solutions (e.g. process change, tool, product, service, etc.) to meet or exceed the customers' or stakeholders' needs or expectations or to provide value.

Organizational savvy - Maneuvering comfortably through complex policy, process, and people-related organizational dynamics.

Persuades - Using compelling arguments to gain the support and commitment of others.

Decision quality - Making good and timely decisions that keep the organization moving forward.

Manages complexity - Making sense of complex, high quantity, and sometimes contradictory information to effectively solve problems.

Develops talent - Developing people to meet both their career goals and the organization's goals.

Education, Licenses, Certifications

College, university, or equivalent degree in communications, marketing, or a related subject required.

MBA, Master's in Communications, Master's in Marketing, or equivalent degree highly preferred.


Digital experience preferred (emerging trends, digital for business, metrics, paid vs. organic, advertising content).

Graphic design skills, visual communications channel capabilities preferred.

Global perspective and experience preferred.

Client/account management preferred.

System integration/account management for marketing roles preferred.

6 Sigma, Value Stream Transformation, continuous improvement experience preferred.

B2B experience preferred.

Partner with business leadership to establish marketing communication strategies and ensure communication, planning, and results are effectively achieving business objectives.

Collaborate with team members to align messaging and create and optimize communication and marketing opportunities for New Power.

Strategize and execute marketing communication tactics including creative, technical and promotional material writing; presentations; blog posts; infographics; social media; events; videos and other sales enablement collateral as needed - all designed to communicate value to our customers and help move them forward in the customer buying journey.

Serve as a brand champion and custodian of the brand in all elements of the fuel cell business.

At Cummins, we are committed to the principles of diversity and employment equity under the Employment Equity Act, and we strive to ensure that our workforce reflects the diverse nature of Canadian society

Our policy is to provide equal employment opportunities to all qualified persons without regard to race, gender, color, disability, national origin, age, religion, union affiliation, sexual orientation, veteran status, citizenship, gender identity and/or expression, or other status protected by law.

The successful candidate will go through pre-employment background check process consists of a Criminal Background Check which includes a criminal background check as well as an education and work experience check. Specific Tickets / Licenses are checked as required, and Drivers Abstracts are required for any position where driving is part of the job.


Primary Location Canada-Ontario-Mississauga-Canada, ON, Mississauga, Argentia

Job Type Experienced - Exempt / Office

Recruitment Job Type Exempt - Experienced

Job Posting Jul 20, 2022, 12:58:56 PM

Unposting Date Ongoing

Organization New Power Business

Req ID: 220005AN

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