JOB DESCRIPTION
Responsible for the following services for all current brands and an any new brands or sub brands launched by our holding company. Responsible for day-to- day management.
- Community manager for our IG and Facebook pages. (Manage social media publication calendar, create content for publications (posts, stories and reels)
- Manage all digital campaigns, email marketing
- Responsible to strategize long term online campaigns in throughout all social media platforms
- Responsible for content creation and development concepts- E-mail marketing, seasonal newsletters CRM management. (mailchimp, Klaviyo)
- Understand target audience and make web-related suggestions most suitable for the brand’s audience.
- Provide optimization and in-depth analysis of KPIs
- Provide analytics of the e-Commerce website- Analysis and reporting (traffic, conversion, acquisition etc.)
- Responsible to strategize long term online campaigns in throughout all social media platforms
REQUIREMENTS:
- 3-5 years in a similar role
- Perfectly bilingual
- Impeccable planning and execution skills
- Must have strong organizational and time management skills
- Must have strong communication skills
- Understand significant eComm related KPIs and actions towards optimization of them
- Ability for in-depth analysis of Google Analytics reports and ability to derive meaningful decisions based on insights
- Strong knowledge of CRO (Conversion Rate Optimization)
- Profound knowledge of Google Ads campaign set up, management and optimization
- Profound knowledge with Facebook (and IG) business manager and ads manager, being able to optimize social ads campaigns from A to Z.
- Ability to understand and scale all digital campaign types including: SEO, PPC, Search, Display, Media buying, shopping, social, email marketing
- Proficiency with email marketing concepts, structure, and platforms, preferably Klaviyo and mailchimp
- Proficiency with marketplace platforms, preferably Shopify Plus
- Experience in Fashion is preferrable, Men’s luxury fashion brand is a plus.
- Must have strong copywriter skills