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Marketing Manager

At Fairmont Hotels & Resorts, our Marketing professionals are ambassadors of the engaging service and authentically local experiences we offer in places of unrivalled presence. Showcase your creative flair, organizational and interpersonal skills as Marketing Manager, where you will grow our market share with exciting promotional campaigns and collateral that showcase our exceptional guest offerings and special events.

Summary of Responsibilities:

Reporting to the Director of Marketing, responsibilities and essential job functions include but are not limited to the following:

  • In conjunction with the Director of Marketing, create and coordinate the advertising, marketing and promotional initiatives of Fairmont Jasper Park Lodge, adhering to corporate and property standards
  • Graphic design and copy writing for all collateral, brochures, promotional postcards, flat sheets, invitations, displays, slideshows (in-house and third-party)
  • Produce traditional/digital advertising including print (newspaper and magazine) and banner ads
  • Be active on the hotel social media channels, posting 1-2 days per week on Instagram, Facebook and Twitter
  • Create monthly newsletter eblasts and work with Corporate to create ecards as needed
  • Participate in the marketing and collateral design of annual Christmas in November event and all other special event packages. Attendance will sometimes be required.
  • Assist with photo and videoshoots for property, room renovations, F&B, destination content and special events
  • Work with the regional and property content team on social media driven marketing initiatives and content creation
  • Assist in maintaining the hotel's websites and updating content as needed
  • Update and maintain on-property screens and in-room Sonifi program
  • Attend all Sales and Marketing meetings and other meetings as required
  • Establish necessary communication and procedures to ensure other departments are constantly informed and updated
  • Additional projects as required

Qualifications:

  • 3-5 years experience within marketing required
  • Bachelors Degree and/or Hotel Management Degree with focus on marketing hospitality an asset
  • Must be very strong in Adobe Creative Suite, specifically InDesign, Photoshop and Illustrator as well as Microsoft Word, Excel, PowerPoint.
  • Social Media and online savvy
  • well versed in Facebook, Twitter, Instagram, LinkedIn
  • Imaginative, creative, out of the box thinker
  • Knowledge of Ektron CMS, WordPress or Wix an asset
  • Photography experience an asset
  • Must be results oriented with ability to be flexible
  • Excellent written and verbal communication skills essential
  • Must be organized and able to work well under pressure meeting tight deadlines
  • A team player with proven leadership ability and positive attitude
  • Must be self-motivated and able to make decisions while handling numerous projects at one time

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