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Company Overview

Proudly Farmers First?!

What do you get when you cross the best of Silicon Valley innovation and technology with the value driven mission of Family Farmers around the world?

Farmers Business Network, Inc. (FBN?)!

FBN? was created by farmers for farmers and is on a mission to power the prosperity of Family Farmers around the world by leveling the playing field through insights, commerce and community. Our goal is to enable them to make smart business decisions that maximize their farms profit potential for generations to come, helping to ensure the fundamental economic viability and sustainability of family farms and rural communities.

We are a dynamic, and innovative AgTech company that offers competitive compensation and benefits and is backed by top investors including Google Ventures, Kleiner Perkins, DBL Partners, T Rowe Price and Temasek.

JOB OVERVIEW

We are looking for a Business Development Manager to help define and drive the growth of FBN's Community Builder (CB) Program. FBN's CB program is a partnership between FBN and in-field entrepreneurs, who work with farmers in their communities and provide them with FBN services. This role will help transform our program from its early successes in both experience and growth to a scalable program that has a world class recruiting and onboarding experience.

This individual will work directly with the Global CB Program Director, FBN Direct strategy leadership, respective Country Managers, other CB partnership functions (e.g., Marketing), and cross-functional organizations such as IT, among others, to design and institute FBN's CB recruitment strategy. This candidate will be able to both think creatively in an organized manner to help design the ideal growth strategy and CB experience, and then be the key driver of that experience by bringing on and welcoming new CBs.

RESPONSIBILITIES

Design of ideal CB business development life cycle and onboarding experience

Work with Global CB Director, CB Marketing Manager, and sales leadership to design the "CB experience" from the initial contact through mobilization phase

Map out the new CB recruitment journey, step by step

  • highlighting key stage gates in the process and resulting outputs, sentiments, and internal drivers

Work with CB Marketing Manager to develop ideal communications channels and messages, with the intention of earning the CB's trust and excitement

Design and execute CB growth plan

Work with Country Manager / sales leadership to determine ideal target number of CBs by product line, geography, and by year

  • helping align the organization around a core set of metrics

Work with CB Marketing Manager to conduct CB segmentation, identifying key buckets of CBs that FBN should target for its different offerings

Identify specific pools of CB candidates

Actively manage a territory-level pipeline of potential CBs that includes their own contacts as well as the pipeline managed by in-territory Account Executives (AEs) and move CB candidates through the entire business development lifecycle from initial outreach to signed contract and mobilization

Help drive mobilization and early CB execution

Serve as a key liaison to incoming CBs, working with internal partners to introduce them into FBN and clearly communicate FBN's strategy and mission

Partner with stakeholders to create the ideal CB onboarding experience

  • ensuring that communications are clear and consistent, and technology onboarding is taking place through appropriate channels

Continue to be a resource to CBs as they're mobilized serving as a "second set of ears" and support for CBs as they become familiar with FBN

QUALIFICATIONS

Minimum 5 years of relevant work experience in agricultural business development, account management, or recruitment with significant external partner engagement

Ideally, the candidate will have a network of potential CB candidates that they can target in initial stages

Proven ability to work cross-functionally between business management, sales leadership, marketing, and in-field sales execution driving alignment and execution to goals

Ability to be flexible and have a positive attitude; "get the job done" attitude toward making events and meetings a complete success, as well as ability to flex into different roles and functions as necessary

Track record of being an innovator and unconventional thinker in prospecting and building relationships

Track record of building, maintaining, and executing on detailed operational plans that are data-driven in nature and methodical in execution approach

Comfortable using technology and able to evangelize the use of tools to CBs; including but not limited to SalesForce and related CRM applications and e-commerce store applications

Up to 50% travel required

COMPENSATION AND BENEFITS

Compensation and title for this position will be adjusted to suit your experience and qualifications. We also offer an attractive benefits package that includes health, vision, and dental insurance.

Farmer's Business Network, Inc. is an equal opportunity employer and participates in U.S. Citizenship and Immigration's E-Verify

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