The Social Media Specialist, will bring fresh marketing and employer branding approaches to the Talent Acquisition department in order to attract top talent to Bath Fitter. Using specialized knowledge of Marketing and Employer Branding practices, the chosen candidate will have the chance to bring their years of knowledge and experience to help build an effective Employer Brand strategy for Bath Fitter.  The incumbent will play a big role in significantly increasing the amount and quality of applicants per role at Bath Fitter. 


  • Coordinate and implement recruitment marketing and employer-branding strategies to attract high-quality applicants
  • Build a strong strategy that helps Bath Fitter’s employer brand come to life while aligning with Bath Fitter’s consumer facing branding
  • Strategize which tactics and platforms that will be most effective in reaching a specified target audience
  • Produce strategies for building a talent network
  • Market and promote on and off-site company recruiting events
  • Serve as brand ambassador at various events, including career fairs or on-campus recruiting events
  • Research marketing and advertising trends in the staffing industry in all of Bath Fitter’s markets
  • Recommend improvements to the Bath Fitter Career site
  • keep TA content up-to-date such as: engaging job ads, social media content, job descriptions, etc
  • Manage Bath Fitter’s social media activity on employment related websites, such as Glassdoor and Indeed
  • Run Bath Fitter’s social media recruitment pages such as; Instagram, Twitter, Facebook, etc
  • Review candidate experience and recommend new ideas for improving candidate experience and engagement
  • Be well-informed of new trends in social media channels
  • Have a strong understanding of Bath Fitter’s hiring needs and organizational goals
  • Work closely with Marketing to understand and maintain organizational guidelines around branding, social media usage, and other external resources
  • Track, measure, and report on campaign results for Talent Acquisition campaigns
  • Create and maintain reports on key recruitment marketing and employer brand metrics
  • Assist in other areas of Talent Acquisition as assigned


  • Bachelor’s degree or University Certificate in Business Administration, specialized in Marketing or Employer Branding an asset
  • 5 years experience in a similar role in marketing or employer branding
  • Excellent oral and written communication skills, in English and French
  • Expert in MS Office (Excel, Word, PowerPoint), other presentation software is an asset


  • Exceptional organizational and time-management skills
  • Ability to multitask and prioritize daily workload
  • Creative thinker and problem solver
  • Strong understanding of employer branding strategies and recruitment marketing
  • Expert in designing engaging accounts on social media platforms such as Instagram, Twitter, etc
  • In-depth knowledge of the recruitment processes and candidate selection methods

Informations sur l'employeur

Saint-Eustache, Qc
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