Randstad Professionnels

Poste: Marketing Manager

Lieu: Montréal

Sommaire

Description

Marketing Manager
85-95K base

Job Description

The Senior Manager, Marketing Planning will develop strategies and tactics to maximize overall marketing achievements in support of the company objectives and business results. Specifically, as a member of the Marketing Planning team, the successful candidate will: represent the consumer, and link market research, customer information and marketing/customer strategies to develop and manage marketing plans for the identified local market.

• Lead the development of the annual Marketing Review and Plan and effectively manage the Marketing budget throughout the year
• Provide strategic advice and direction to business partners or the enterprise on marketing plans/customer strategies and/or special projects as assigned, ensuring alignment with the company’s brand strategy and business specific goals.
• Build and maintain close working relationships with key business partners to understand and influence business strategies, priorities and direction ensuring business objectives can be converted into effective marketing plans/customer strategies.
• Understand and represent the consumer/ customer perspective, linking market research, customer information, product/ service strategies and translate into achievable business results as applicable
• May act as the business owner for implemented customer-centric programs where applicable
• Identify cross-product and/or cross-business synergies to enhance efficiencies and better serve business needs
• Deliver, and manage Marketing Plans, using established processes, tracking key milestones and implementing all projects/programs on strategy
• Ensure a high level of service by setting clear standards and communicating status regularly with respective business partners and project team members
• Manage on-going relationships and co-ordinate support from key internal and external business partners to ensure effective execution of marketing plan deliverables
• Recommend and negotiate marketing budgets for assigned business areas and manage the effective disbursement of approved marketing/program budget
• Actively work to resolve escalated issues effectively and manage any changes within projects
• Conduct project reviews to evaluate the effectiveness of programs, ensuring budgets are reconciled, stated goals are achieved and learnings are actionable, well-documented, and shared
• Be a primary contact for the local businesses, and act as an expert internal consultant, providing advice and guidance on marketing planning and marketing initiatives/issues
• Act as a technical mentor in own field of expertise and contribute to a positive working environment
• Build and maintain positive working relationships by effectively communicating and regularly sharing information, learnings and knowledge with internal and external business partners
• Effectively participate in cross-functional teams
• Actively contribute to action plans to address items identified on employee satisfaction surveys
• Promote key achievements of the marketing group to share learnings and demonstrate value
• Responsible for development of new local programs aligned with national priorities
• Support senior cross business executives and the smooth operation of the Local

Marketing Executive Committee Job Requirements

• Over 5 years as a Brand Marketing Manager
• People management skills is an asset
• Working knowledge of marketing strategy and a demonstrated ability to apply them
• Strong analytical skills and ability to deliver actionable recommendations from analysis
• Project management experience
• Demonstrated abilities and strengths in impacting and influencing stakeholders
• Ability to proactively resolve problems and manage conflict/ negotiate positively
• The ability to adapt in a rapidly changing environment
• Strong verbal communication, time management and organization skills
• Team player, excellent consensus building skills, with high degree of motivation and desire to collaborate with others to build and maintain relationships
• A positive attitude and self-starter approach
• Naturally curious with a desire to innovate or improve the status quo
• Post secondary in Business or Marketing or an MBA Qualifications specific to Quebec role:
- Bilingual (French/English)
- Strong knowledge of Quebec market realities

Ce poste vous intéresse? Envoyez-nous votre cv à ventes@randstad.ca.

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Contact : Catherine Maranda

Fonction : Technicienne en recrutement

Adresse : Randstad Professionnels
Tour de la Bourse - Place Victoria
800 rue du Square Victoria bureau RC-4

Montreal Quebec
H4Z 1A1

Télécopieur : 514-398-9995

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